Digital marketing costs in South Africa
How Much Does Digital Marketing Cost in South Africa?
Our monthly plans start at R4,999 for Starter, R9,999 for Growth and R14,999 for Scale. Ad spend is extra and is paid directly to Google or Meta. This guide explains what drives the price and what to check before you sign anything.
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Month-to-month · No long-term contracts · Ad spend billed separately
Monthly packages
What our monthly plans include
Starter
For small businesses building visibility
R4,999 / month
- AI search optimisation and SEO
- Google and Facebook ads management
- CRM and sales pipeline setup
- Social media management
- Monthly performance report
Growth
For small teams scaling up
R9,999 / month
- Everything in Starter
- WhatsApp integration
- Unlimited funnels
- Workflow automation builder
- Advanced reporting
Scale
For SMMEs with bigger goals
R14,999 / month
- Everything in Growth
- Dedicated account manager
- Weekly 60-minute success call
- Ad strategy and campaign management
- Custom automations and priority support
Compare these with our affordable digital marketing packages for the full inclusions.
What affects the cost
What changes the price
- How many channels you run: search, social, ads and WhatsApp follow-up.
- Whether you need the work done for you or only advice.
- How much ad spend you put behind the campaigns. This is separate from the agency fee.
- Whether you also need one-off work, such as a new website. A standalone website design starts from R2,000 (website design), and a standalone AI SEO package is R2,999 (AI SEO).
Costs that are not in the agency fee
- Ad spend, paid directly to Google or Meta. It is your budget, not ours.
Before you sign
What to ask any agency before you pay
- What exactly is included each month, and what is excluded?
- Is ad spend billed separately, and who pays the platform?
- Are there long-term contracts, and what is the cancellation notice? Ours is 30 days written notice.
- Who owns the accounts and the data if you leave?
- What report will you receive each month, and what will it show?
Related guides
Going deeper on specific costs
FAQ
Digital marketing costs: your questions answered
Is ad spend included in the monthly price?
No. Ad spend is billed separately and paid directly to Google or Meta. The monthly package covers the management of your campaigns.
Is there a long-term contract?
No. Our plans are fixed monthly prices with no long-term lock-in. You can cancel with 30 days written notice.
Can I buy one service on its own?
Yes. Website design starts from R2,000, and the AI SEO package is R2,999. Both are priced separately from the monthly plans.
Ready to choose a package?
Tell us about your business and we will suggest the plan that fits.
